Michelle Wilkins
Everybody loves a great set of lips. Plush, plump, petal soft, healthy kissers will get you noticed whether you’re gunning for a new promotion or gunning for a new boyfriend. This is Michelle Wilkins’ passion, (no, not getting you a new boyfriend!) creating a lip balm that gives you a lusciously moisturized, youthful smile, while helping to reduce the signs of aging lips. This is Cupcake Plump Balm. It is cute, colorful and not just another lip balm but a moisture plumping, treatment balm and lip gloss all in one. The delectable flavor of fresh baked cupcakes is just icing on the cake! But for now let’s take a step back to get a glimpse of the humble beginnings of this wonder balm. We find a young Michelle, only fifteen concocting humble mixtures of Vaseline, coloring, and flavor, working long into the night, searching for the perfect mixture that will satiate her desire for the perfect balm. After years of work, she finally creates it. Cupcake Plump Balm is born. In 2006, she decided to bring a few of her balm-addicted friends into the mix and start selling the balms to chic boutiques and delectable dessert shops. Today these sweet & girly balms are available at more than 50 retail locations and the list of sumptuous shops continues to climb.Cupcake Plump Balms quality grew greater as Michelle grew older, but hints of our fifteen year old mix master can still be found. These delightful butter-gloss balms are still vibrantly colorful and delectably flavored. Pick up a tube of Pink Sprinkle, Chocolate Bliss, Coconut Bunny, or whatever whimsical flavor you so desire today. The Cupcake Girls promise that they will make your lips magically full, healthfully moist, and deliciously glossy. Discover for yourself why cupcakes are a girls best friend!

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